Android smartphones suffer more damage than Apple or Blackberry
A recent study found that mobile operating system Android are often damaged more frequently than their competitors from Apple or Blackberry, but this is not due to faults or difficulties of the Google operating system, but the unreliable hardware components.
The adage “What you pay for” seems to be hanging around the heads of the device operators Android worldwide, following the returns due to damage they are causing hardware an annual expenditure of around 2 billion dollars.
This conclusion was reached by a study conducted by WDS, which analyzed more than 600,000 calls to request technical assistance teams have managed the company in the last 12 months in Europe, North America, South Africa and Australia.
Taking an overview of the four major mobile operating systems, the analysis revealed that the segment of the devices based on Android had a higher average propensity to hardware failure (14% of calls), compared with 11% of Windows Phone, iOS 7% and 6% of BlackBerry OS.
“One thing must be absolutely clear,” said Tim Deluca-Smith, vice president of marketing for WDS, “is that our analysis finds no inherent defect in the platform Android. Its opening has allowed the ecosystem to grow at a rate and rhythm phenomenal, and it is this success that is proving difficult.”
In fact, the cheaper models have helped Android to emerge as the dominant platform in smartphones, attracting many manufacturers, from Samsung to Asian vendors without brand name.
The profitability of operators affected
However, the report found that the introduction of low-cost hardware, a variety of software customizations and delivery process for operating system upgrades that consumers generate the efforts of retail operations and processes of return and reparations from being exceeded.
Specifically regarding the problems in the computer hardware, being difficult to resolve, carriers generated in a series of expenses for return, repair or replacement of defective phone in many cases can exceed 120% of what they originally claimed the user, affecting profitability.
However, from the perspective of WDS, this situation can be reversed by adopting a series of measures including the need to improve test methods of Android mobile operating system to minimize the risk of hardware failure and assess the direct and indirect costs and benefits associated with the purchase of such smartphones.